Creating Instagram Reels can feel frustrating when you put in hours of effort but only get a few views. You’re not alone—thousands of creators and small businesses face the same issue. Whether you’re trying to grow a brand, drive traffic, or go viral, the key lies in a smart content strategy.
Let’s explore the 10 best ways to get more views on Instagram Reels in 2025, based on trends, real behavior, and platform algorithms.
1. Create Short and Impactful Content
In today’s scroll-heavy culture, attention spans are shorter than ever. To grab attention:
- Keep your Reels between 7–15 seconds
- Make the first 3 seconds count with a visual hook or strong message
- Use bold text overlays and fast edits to keep viewers watching
Instagram favors content that is watched till the end, so focus on creating concise and valuable content that leaves a quick impact.
2. Trend Riding and Challenges
Instagram pushes content that aligns with current trends. By participating in trending challenges or formats, you can tap into high-traffic conversations.
Here’s how to trend-ride effectively:
- Monitor the Reels feed and look for patterns (challenges, memes, sounds)
- Use the “Explore” page and follow creators in your niche
- Put your unique spin on the trend to stand out
Jumping on trends early can skyrocket your reach, especially if you use popular audio and relatable content.
3. Collaborate With Influencers
Collabs are one of the fastest ways to grow your visibility. When you partner with influencers or creators in your niche, you can:
- Reach new audiences instantly
- Build credibility through association
- Appear on both profiles using Instagram’s “Collab” feature
Start by messaging micro-influencers or friends in your niche. You can even create duet-style Reels or reaction videos.
4. Encourage Likes and Shares
Instagram’s algorithm loves engagement. The more people interact with your Reel, the more Instagram pushes it to others.
Use powerful calls-to-action (CTAs) like:
- “Double tap if you agree!”
- “Tag a friend who needs this.”
- “Share this with someone who should see it.”
Also, respond to comments quickly to keep the conversation going. This signals activity and boosts your reel on the explore page.
Read more: How to increase Instagram followers instantly.
5. Use Instagram’s Music Library
Music is a game-changer. Using trending audio from Instagram’s library increases the chance of your Reel getting promoted. To make the most of it:
- Use the search tab to find audio with the 🔼 upward arrow
- Bookmark and reuse viral sounds
- Sync video cuts with beat drops for a more professional feel
Instagram’s algorithm favors Reels that use licensed and trending music, especially when it’s synced creatively.
6. Maintain a Consistent Posting Schedule
Consistency beats randomness. The more regularly you post, the better Instagram understands your niche and promotes your content accordingly.
Here’s what works:
- Post at least 3–5 Reels per week
- Use Instagram Insights to post during your audience’s most active times
- Stick to a schedule (e.g., Mon-Wed-Fri at 6 PM)
Creators who post consistently experience higher engagement and more visibility over time.
7. Leverage Hashtags Strategically
Hashtags aren’t dead—they’re still one of the best discovery tools on Instagram.
Use:
- 5–10 highly relevant hashtags per Reel
- A mix of broad, niche, and location-based tags
- Trending tags (you can find them on Reels explore)
Avoid spammy or banned hashtags. Instead, focus on ones your ideal audience is searching for.
Example:
#InstagramReels #ViralReels #FashionReels #FitnessTips #ReelsPakistan
8. Interact Actively With Your Community
Instagram is a social platform, not just a publishing one. The more active and social you are, the more the algorithm favors you.
Make it a daily habit to:
- Reply to comments on your Reels
- Like and comment on your followers’ content
- DM people who interact with you
- Pin valuable or funny comments to highlight engagement
Instagram values two-way engagement, so don’t just post—participate!
9. Storytelling With a Series
One-off content might get views, but a series builds loyalty.
Break your topic into multiple short Reels (e.g., “Part 1,” “Part 2”) to:
- Increase watch time across posts
- Create anticipation and repeat viewership
- Deliver value in bite-sized chunks
Example:
- “Instagram Tips for Small Businesses – Part 1”
- “Best Reels Editing Apps – Part 2”
This strategy works especially well in niches like education, fashion, fitness, and motivation.
10. Use Paid Promotion
If you’ve tried everything and still struggle with reach, paid promotion can give your best content the push it needs.
With Instagram ads, you can:
- Promote your top-performing Reels to targeted audiences
- Boost visibility for brand awareness campaigns
- Drive traffic to products or services
Even a small budget can help increase visibility when used strategically with Sparkfollowers.